2010 Social Media Telesummit

Welcome What You Get What Others Say Faculty
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Meet the Social Media Telesummit Speakers, Coaches & Host

Here are the amazing experts who will guide you during this inspiring 8 day journey.


Andrew Ballenthin

Andrew Ballenthin
www.linkedin.com/in/andrewballenthin

Who is Andrew?
    Over his 18+ years in marketing, Andrew has worked in marketing and specialized in branding, growth strategy, campaign creation and implementation. He has worked with the likes of Molson, Labatt, Volvo Group, Sharp Electronics, UPS, Texaco, Quebecor Media, Canadian Tire, Rothmans Benson and Hedges, Pearson and Thorn EMI either as an employee, client, partner or supplier. Professional experience includes living in the UK for 7 years and working with over 15 countries for a B2C and B2B wine import/export online.

    On LinkedIn, Andrew has over 6,300+ direct contacts, 20 recommendations and access to over 1.8 million group members. This past December, he completed Blog-Off II, a contest he created in 2009 for social media enthusiasts which had 7 judges, 12 sponsors, $45,000+ in prizes and 6 countries participating. All of this resources was derived from LinkedIn in 3 weeks. Andrew has been interviewed by the Wall Street Journal This Morning and been asked to interview across multiple online shows and live business presentations including presenting at Microsoft’s head office in Canada to businesses on integrated marketing and social media.


David Bullock

David Bullock
www.davidbullock.com

Who is David?
    David Bullock, co-author of Barack 2.0, brings an engineer’s perspective to social media. His focus is helping businesses drive sales and his method is to view social media as tools in his kit – tools that can bring measurable results. Barack 2.0 grew out of that blog and is the only book that takes a business perspective on Obama’s phenomenal success with social media.

    David has a degree in mechanical engineering from the University of Delaware and started his career with engineering positions at Mobil Oil and The DuPont Company, as well as Fanuc Robotics North America. He learned about statistical control of manufacturing processes, and ultimately began to figure out how to put in place processes that work the first time, every time.

    He next moved into sales, where he had an extremely successful run with Fanuc by applying an engineering mindset to running his territory. His sales were more than $100 million over seven years.

    David then brought that same approach to his own business development firm, the White Bullock Group. Among his specialties is maximizing the efficiency of sales-oriented web pages, reducing costs while increasing sales and market response by up to 300%. Among his tools is the Taguchi Method, a process originally developed for manufacturing that allows David to rapidly test a wide variety of web page headlines, text and visuals to find the combination that will drive the most traffic and conversion to sales. David has the rare distinction of being certified as a TRIZ/Taguchi Ad Optimization Specialist.


Craig Cannings

Craig Cannings
www.vaclassroom.com

Who is Craig?
    Craig Cannings has worked as an Internet Marketing Consultant, Blogger and Online Trainer since 2003. With his combined passion and years of experience in elearning and Internet Marketing, Craig co-founded the successful start-up, VAClassroom.com, an online training center providing "in-demand" training opportunities for Virtual Assistants and Online Professionals in the areas of Internet Marketing, Social Media & Copywriting. In 2008, he pioneered the first Social Media Marketing Specialist Certification online in response to the growing outsourcing trends in the Social Media realm.


Shannon Cherry

Shannon Cherry
www.beheardsolutions.com

Who is Shannon?
    Shannon Cherry, APR, MA, is the Power Publicist. She helps business owners and entrepreneurs to attract more customers through publicity and marketing. She is the founder and president of Be Heard Solutions. An award-winning publicist and published author of two books, this former TV anchor and reporter was named to the list of Top Business Women to Follow on Twitter and Top Women in Business to Watch. She also has been named one of the top 60 business bloggers and top 30 PR bloggers in the world. She has appeared on ABC News, as well as in the pages of Entrepreneur, NewsWeek, Parents, Ragan’s PR Daily, The Associated Press and BusinessWeek.


Donna Maria Coles Johnson

Donna Maria Coles Johnson
www.indiebusinessblog.com

Who is Donna Maria?
    Donna Maria Coles Johnson is an attorney and award winning small business advocate. She hosts the Indie Business Radio Show, publishes the Indie Business Newsletter, manages the Indie Business Blog and leads The Indie Business Network, a nationwide trade organization. Affectionately known as "dM," she has helped thousands of startups use digital technologies to create valuable relationships that solidify their expertise and expand their sphere of influence in their fields.

    dM is the author of the soon-to-be released book, "The Media Is You!" Her expertise has been showcased in media outlets such as The Wall Street Journal, The Washington Business Journal, National Public Radio, ABC World News, Ebony, Entrepreneur, Working Mother, the Chicago Tribune and a host of other regional and national media outlets. A native of Washington, DC, dM lives and works in her adopted hometown of Charlotte, NC, with her business partner husband and their two children.


Terry Green

Terry Green
www.myfastype.com

Who is Terry?
    Terry Green is a Certified Master Virtual Assistant with over 30 years of administrative experience. Established in 1991, Fastype started as an office-based secretarial business in Central Ohio and since then has grown into a multi-VA practice with a team of qualified associates supporting speakers, consultants, Internet marketers and business coaches literally around the world with clients on five continents.

    As Virtual Marketing Assistants, Terry and her team work with clients to implement their marketing strategies. Their service offerings include shopping cart management and broadcasts; social media marketing; membership sites; InfusionSoft set-up and support; article, ezine and blog submission; ezine maintenance and distribution; WordPress blog set up and maintenance, podcasting and audio editing; design and formatting of ebooks, special reports and tips sheets; custom web design, custom blog and ezine templates and sales pages.


Suzanne Falter-Barns

Suzanne Falter-Barns
www.getknownnow.com

Who is Suzanne?
    Suzanne Falter-Barns teaches coaches, authors, speakers and infopreneurs how to build platform and attract major media and publishers. After working with Suzanne, her clients have been called cold by CNN, Time, Sixty Minutes, PBS, Self, People and many other major media outlets. They’ve also been offered major publishing deals, and created successful six figure businesses.

    Suzanne has published two best selling self help books with the world’s biggest publisher, and has, herself, been featured in many major publications and in more than 100 radio and TV programs. She also has a 20-year history in marketing, promotion and journalism in New York City, including work with The New York Times Company, Hearst, and Conde Nast. She knows how major media and publishers think, and how to package your gifts most effectively to attract the biggest audience.


Derek Fredrickson

Derek Fredrickson
www.clientattraction.com

Who is Derek?
    Derek Fredrickson is CEO of ClientAttraction.com a company devoted to teaching solo-preneuers how to make quantum leaps in their business using proven marketing and mindset techniques. After working in corporate America on Wall St. for over 10 years with extensive experience in project management and technology, Derek willingly walked away from a secure, high 6-figure salary and is now fully living his life purpose. Together with his wife Fabienne Fredrickson, they have created their "life by design" working together on their business in leading workshops, mastermind meetings and full day coaching programs.


Dean Hua

Dean Hua
www.sachistudio.com

Who is Dean?
    Dean Hua is Chief Web Evangelist of Sachi Studio- a web design and internet marketing consultancy. Sachi focuses on web development, localized SEO, Facebook marketing solutions, and email newsletter design. When not wrestling with the internet, Dean can be found skydiving, skiing, golfing, or trying to grill it like Bobby Flay.


Nancy Marmolejo

Nancy Marmolejo
www.vivavisibilityblog.com

Who is Nancy?
    Nancy Marmolejo simplifies social media for entrepreneurs so they can attract opportunities and build loyal customer fan bases. Nancy’s advice has been shared in over 100 media outlets as well as on her popular blog.


Elizabeth Potts Weinstein

Elizabeth Potts Weinstein
www.elizabethpw.com

Who is Elizabeth?
    Elizabeth Potts Weinstein, is an attorney, CFP®, author, speaker, coach, radio show host, and mompreneur who specializes in helping helps other small business owners live their truth by finding their core message, taking inspired action, and transforming their "hobby" into a real business. Elizabeth is also the editor-in-chief and founder of The Wealth Spa Online Magazine, the founder of The Live Your Truth Project, and author of Grow Up! Strategies.


Michele PW

Michele PW
www.michelepw.com

Who is Michele PW?
    Considered one of the hottest direct response copywriters and marketing consultants in the industry today, Michele PW (Michele Pariza Wacek) Your $Ka-Ching!$ Marketing Strategist, has a reputation for crafting copy and creating online and offline marketing campaigns that get results. Michele started writing professionally in 1992, working at agencies and on staff as a marketing/communication/writing specialist. She started Creative Concepts and Copywriting LLC in 1998 and has never looked back.

    Now a national speaker and author, her client list reads like a "who's who" of Internet Marketing. She regularly works with national and internationally known consultants, speakers, authors and companies. Michele has completed two novels, is a contributing author to the Entrepreneur Press Start Up Guide to Information Marketing and has created several home study courses. She holds a double major in English and Communications from the University of Wisconsin-Madison.


Pamela Slim

Pam Slim
www.escapefromcubiclenation.com

Who is Pam?
    Pamela Slim is a seasoned coach and writer who helps frustrated employees in corporate jobs break out and start their own business. Her blog, Escape from Cubicle Nation, is one of the top career and marketing blogs on the web. A former corporate manager and entrepreneur herself for more than a decade, she deeply understands the questions and concerns faced by first-time entrepreneurs. Her expertise in personal and business change was developed through many years consulting inside corporations such as Cisco Systems, Hewlett-Packard and Charles Schwab, where she coached thousands of executives, managers and employees.

    Pam is certified as a master coach with "the best-known life coach in America," New York Times bestseller and O Magazine columnist Martha Beck. Pam’s book Escape from Cubicle Nation: From Corporate Prisoner to Thriving Entrepreneur was released in Spring, 2009. Pam is frequently quoted as an expert on entrepreneurship in publications such as The New York Times, The Wall Street Journal, BusinessWeek, Forbes, Entrepreneur, Money Magazine and Psychology Today. Pam is married with three kids and lives in Mesa, Arizona.

Meet the Host & Facilitator

Leesa Barnes

Leesa Barnes
www.virtualeventsuccess.com

Who is Leesa?
    Leesa Barnes is an award winning author, virtual event producer and author of Podcasting for Profit. She's President of the Association of Virtual Event Managers, Organizers & Hosts (AOVEM), an online membership organization that teaches businesses how to produce profitable (and pain-free) virtual events through education and peer support. She's also the creator of Virtual Event Launch Secrets, Virtual Event Marketing Blueprint and Build a Virtual Event Platform, among other countless home study programs.




      


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